I have heard: February 2009

2.27.2009

Ehehhe nice effect

How many of you already wanted do paint your room in...blue sky? :p

2.26.2009

Discover yourself in outterspace

Cool!

2.25.2009

2.23.2009

Adidas street stunt

Everything goes, when buzz is the key-word.

taken from invisiblered.blogspot.com

2.21.2009

The Oscar Winners List is leaked on the net

Nobody knows if it's true or false, but I think that there's a new strategy, when we talk about online campaigns. And it's called "Leaking". Happened to U2's latest album, and now this. Well, true or false, here it is!

PS - After watching the ceremony, the fact is that the list was a bogus. Still, that didn't stopped us to watch one of the best ceremonys that we can remember. So, PR stunt or not?

2.20.2009

That's what 500 dollars and 2 fans do when they like a videogame

The result? 1,5 millions views in the first 24 hours.

Better than any other promotion. Best of all, it's free for the brand!
Half-Life rulz!

2.19.2009

Real or Fake?

Is he wacko? or is it a publicity stunt? It is known that this type of programs are often used by the TV networks, not to "interview" celebrities, but to promote, which is, in fact, the same thing. Still, Joaquin Phoenix, former actor, now a musician, did a hell of a job on Letterman last week. Or not? Check for yourselfs. It's the doubt that made me post this here. If it's promotion, damn, he's good! Both of 'em.

2.18.2009

A true, true message!

A stunt, staged in New Zealand, staged a fake accident, saying that...well...watch the video! It's great.

taken from invisiblered.blogspot.com

2.17.2009

27 minutes of all the swearing and cursing in the Soprano series

GREAT, GREAT EDITING!

the sopranos, uncensored. from victor solomon on Vimeo.

2.16.2009

Shiatsu is good for your back

At least, it looks like it!

2.13.2009

Love written is an eternal love

Torke Agency and Editorial Presença, a book publisher, made a partnership to promote the publisher's books. The idea, "Love stories are written everywhere. Read the most beautiful ones in our books", consisted in placing a frame around several love grafittis in Lisbon, so they could have the visibility that they deserved for Valentine's Day. It was created an online museum in www.museupresenca.blogspot.com (link here)so people could know the routes where the frames were placed. A promotion was up, offering books to whoever made the route taking pictures next to the frames. Cool!

2.12.2009

Scotch Brite

Now that's absorbent! In order to enphasize its super-absorbent characteristics, Scotch Brite did this in public-drinkers. Funny!

2.11.2009

Coolest stunt from Improv

Oh man, so simple, so cool. Why not? That's Improv Everywhere!

whispered by Hugo Tornelo, check is work in this link

2.10.2009

Don't forget to brush your teeth

Love it! A Colgate advice :p

2.09.2009

When Tilt-Shift meets Stop Motion

Tilt-shift is a image retouching technique that looks like we're watching miniatures, when it is, in fact, live footage. Stop motion...well we all know what it is. The mix, is just brilliant! Take a look!

Metal Heart from Keith Loutit on Vimeo.

If you wanna know more about Tilt-shift, go to www.tiltshiftmaker.com

2.06.2009

Great integrated campaign

To promote the upcoming disaster movie "2012", Sony Pictures is promoting a series of online features regarding the end of the world. Intriguing and very credible.
If you wanna know more on what is 2012, Google it, and you'll find out about an ancient prophecy!

The site that teaches how to survive the year